In an interview with Sports Illustrated, former IMPACT Wrestling creative team member Dave Lagana opened up on his decision to leave the company and what projects he has been working on since his departure.
“When I left TNA, Billy brought up a project when he traveled around America in an RV and he wrote music that is going to come out this May in an album he produced with Rick Rubin. We decided to follow up that project with ‘Thirty Days’, and do daily documentary pieces, sort of in the vein of a guy by the name of Gary Vaynerchuk. He has a daily vlog where he has a camera guy follow him around. Billy loved the concept, so we started at day zero in Chicago on the Mancow Show, and that one video we shot – where he said, ‘It’s looking good that the Smashing Pumpkins may get back together’ – became the biggest story that the Pumpkins were reuniting. It was interesting to see, on day zero, how the media will take one line and twist it into what they want it to be for a better headline. That’s where the project started.”
The interview is available in full at this link.