In an interview with CNBC’s Squawk On The Street, Endeavor/TKO CEO Ari Emanuel discussed several topics, including the WWE/Netflix deal, the push to streaming content and much more.
Emanuel said that the financial terms of the Netflix deal are in line with the stock market’s expectations, when it came to the increase for WWE RAW’s rights and thinks that Netflix are a global leader and the best company for sports entertainment, which they have proven with Formula 1 and the Tour De France.
Emanuel said that the thinks that the agreement is an important step for Netflix as live programming is important. Emanuel discussed TKO stock being up nearly 20% after the news broke and said that the word Netflix played a big part in that and the relationship strengthens the WWE’s brand on a global basis.
Emanuel stated that he does not think that linear television or cable television is going away, but that there is a push to streaming, noting that WWE have a linear play with SmackDown and NXT, and that RAW is now their streaming play and thinks once again that it is a great deal for the Netflix brand.
The full interview is available at this link.