In an interview with WWE’s official website, Paul Heyman discussed Shane Douglas’ involvement with ECW and why he chose Douglas to launch the new breed of ECW instead of some other name.

“Shane Douglas’s work in the first 11 months as The Franchise of ECW was so groundbreaking. He made people forget about his on-air persona in WCW and successfully reinvented himself as The Franchise in ECW. He became a homegrown talent in the same way The Public Enemy, Tommy Dreamer and Joey Styles were recognized as homegrown talent. Though the term ECW Original wasn’t in vogue during August 1994, he was certainly accepted by that audience with the branding stamp of ECW across his persona.”

The interview is available in full at this link.