Tag Archives: Mark Shapiro
TKO’s Mark Shapiro Discusses WWE’s Domestic PLE Rights Deal, How There Is An Insatiable Demand & More
TKO COO Mark Shapiro spoke at the Morgan Stanley Technology, Media & Telecom conference on Wednesday and discussed several topics, including the WWE’s Premium Live Events rights domestically, how there is an insatiable demand for an underpriced product and more. Shapiro said that WWE’s deal with NBCUniversal to air their Premium Live Events on Peacock Continue Reading »
TKO’s Mark Shapiro Discusses WWE/UFC Dual Weekend Events, WrestleMania & More
TKO COO Mark Shapiro spoke at the Morgan Stanley Technology, Media & Telecom conference on Wednesday and discussed several topics, including the recent WWE/UFC dual weekend events, WrestleMania 40 and more. Shapiro stated that the recent WWE/UFC in Anaheim, California was a great test for their dual threat approach of holding two shows in the Continue Reading »
TKO’s Mark Shapiro Discusses Potential WWE/UFC Combined Sponsorship Deals
TKO COO Mark Shapiro spoke at the Morgan Stanley Technology, Media & Telecom conference on Wednesday and discussed several topics, including the potential for combined sponsorship deals for WWE and UFC. Shapiro stated that they have not yet made a combined sponsorship pitch for the WWE and UFC deals, but that the team to do Continue Reading »
TKO’s Mark Shapiro Reveals WWE & Netflix Discussions Originally Focused On WWE NXT Brand
TKO COO Mark Shapiro spoke at the Morgan Stanley Technology, Media & Telecom conference on Wednesday and revealed that the WWE and Netflix discussions originally focused on the WWE NXT brand only. Shapiro stated that with the deal, they cracked the code to bring live sports to Netflix, and that the partnership alone de-risked the Continue Reading »